AdWeek Europe 2016: What We Learnt

Last week we were lucky enough to score ourselves a pass to AdWeek Europe. While everyone else queued to attend the popular, attention grabbing sessions such as the Martin Sorrell, Bernie Ecclestone debate over the Brexit, we went along to the sessions that keep our hearts pumping - the data sessions. Across the often lively debates, key themes emerged. Those of Speed; Relevancy; Creative and Engagement.

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